Why I’ll Never Buy Hoka One One’s

What swings one way to the extreme, surely must swing back just as hard in the opposite direction. This pendulum rebound is overtly (or covertly) expressed in every aspect of life. If you’ve been around long enough, you can really notice it happen in the fashion industry. (Since when are chokers cool again??) Maybe it’s just me, and my interests, but it’s also shockingly transparent in the running shoe industry. Continue reading